Case Study Seminar: Entrepreneurial Strategy

What it is about

You engage with strategic questions of young and entrepreneurial companies. Through case studies you learn how founders make decisions, cope with uncertainty, acquire resources, use innovations, and manage crises or failures. In the end you will be able to recognize entrepreneurial opportunities, evaluate them, and translate them into business models – from both founder and investor perspectives.

What you will be able to do

• Identify, evaluate and create new venture opportunities (vs. mere ideas)
• Analyze entrepreneurial decision-making processes under uncertainty
• Assess attitudes, knowledge and skills for the founding phase
• Reflect on your own suitability and interest in entrepreneurship
• Analyze, evaluate and develop business models

What the module consists of

• Case Study SeminarCentral role: joint discussion and evaluation of case studies; interactive learning format
• Workshops/Präsentationen/VideosSupport the case studies and deepen concrete topics

Teaching method

• FallstudienEnable inductive understanding of core concepts through discussion of real cases
• Workshops und PräsentationenFoster practical application and exchange among students
• Videos und InternetquellenIllustrate content and complement discussions