Start-up Launchpad - Business Plan Basics

What it is about

You work in a team on a technology-related startup project and practically accompany the early founding phase: from problem and customer discovery through validation, prototyping, and business model design to the presentation. In the end you will be able to systematically assess opportunities, test solutions, design a viable business model, and communicate your idea convincingly.

What you will be able to do

• Identify and validate opportunities
• Ideate and test solutions
• Design and iterate business models
• Communicate and pitch the venture convincingly

What the module consists of

• Project workCentral component: Teams develop their own startup project and deliver module-related results
• Peer-to-Peer SessionsExchange and feedback within the cohort to support the project work
• Deep-Dive Workshops (limited capacity)In-depth inputs from experienced founders and industry experts

Teaching method

• Project-Based LearningMain time for practical work on the team projects
• Flipped ClassroomFoundations are provided online, in-person time for applied work and discussion
• AI-assisted advising24/7 access to an AI coach for basic questions, process guidance, and structuring
• Peer-to-Peer CommunityStructured feedback sessions and community events to support and network