Opportunity Hunters Pro - Thinking Like Innovative Entrepreneurs

What it is about

You learn to recognize problem spaces in business and society, decompose them into subproblems, and evaluate their relevance in data- and field-based terms. Based on founder stories, AI-assisted initial analysis, and your own primary research (interviews, observations), you develop the ability to identify opportunities for entrepreneurial action and to reflect on them critically.

What you will be able to do

• Understand and reflect on startup formation paths
• Identify and describe complex problem spaces
• Decompose problem spaces into concrete sub-problems
• Validate and quantify sub-problems
• Analyze systemic linkages between problems
• Carry out trend analyses and filter relevant signals
• Apply qualitative research methods (interviews, observation, experiential diaries)
• Targeted use of AI tools for initial problem-space exploration
• Critically compare AI analyses with primary research
• Reflect on own assumptions and describe shifts in perspective
• Assess relevance and urgency using structured frameworks (e.g., 4U)
• Communicate results in a structured written form
• Incorporate specialist and practical literature from the Reading Package into the analysis
• Independent planning and execution of extensive primary research (at least 8 interviews)

What the module consists of

• Wöchentliche Speaker-SessionsFounders and industry representatives present unsolved problems and serve as real, motivating learning inputs
• Methods Masterclass (Advanced)In-depth inputs on problem-space exploration and qualitative research methods
• Unabhängige ProjektarbeitIndependent investigation of a problem space over 4–6 weeks
• AI-gestützte Lernmaterialien auf MoodleAsynchronous tutorials on interview, observation, and data analysis techniques
• Peer Review WorkshopMutual feedback to promote critical reflection and communication skills

Teaching method

• Vorträge / Speaker-SessionsReal problem owners provide credible and inspiring problem frames
• Input-Session & Q&AIntroduction to Opportunity Recognition and problem validation
• Advanced Methods MasterclassTraining in theory and practice of advanced qualitative field research
• Projektarbeit (individuell)Promotes independent research, depth and practical orientation
• Asynchrone Moodle-MaterialienEnable repeated learning and flexible deepening
• Peer ReviewStrengthens critical reflection and constructive feedback