Advanced Seminar Finance & Accounting: Digital Innovation and Business Planning

What it is about

You engage with innovation and business planning in medical technology, with a focus on financial aspects. In the end you will be able to model business ideas, assess them financially, and present them in business plans as well as management pitches.

What you will be able to do

• Apply customer-centric problem solving in financial decisions
• Develop and evaluate business plans
• Create financial models and cost breakdowns
• Write scientific work with a focus on financial viability
• Convincing management pitch with well-founded financial argumentation

What the module consists of

• SeminarApplication of the content to a concrete business case; creation of a seminar paper and presentation
• WorkshopsDeepening through design thinking and business planning exercises
• Guest lectures/teaching by practitionersConveying theoretical background and practical knowledge by experts from Siemens Healthineers
• Group workJoint development of solutions and implementation of learning objectives
• PresentationCommunication and presentation of results

Teaching method

• Lectures by practitionersConveying theoretical foundations and industry knowledge
• Workshops (design thinking, business planning)Practical deepening and application of methods
• Group workApplication of learned material to case studies
• PresentationsPresentation of results and training of communication skills