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Successful Adaption of Enterprises in Fast Changing/Disruptive Markets

WI001237Specialization in Management3 ECTSEnglishsummer semesterLehrstuhl für Forschungs- und Wissenschaftsmanagement (Prof. Peus)
AI-edited module sheet. Based on the TUMonline module description, edited for readability.Original in TUMonline

What it is about

In this seminar you will learn how companies can respond to rapid and disruptive changes in their markets. By the end you will be able to analyze examples from the IT and energy sectors, identify the need for change, and design strategies as well as practical measures for adaptation.

What you will be able to do

  • Understand the impacts of disruptive and rapid change on business fields and companies
  • Recognize the reactivity options of companies to change
  • Apply fundamental restructuring strategies
  • Understand the mechanisms of a growth-mindset culture
  • Use design approaches as a structuring means

What the module consists of

  • VorlesungDelivery of key examples and approaches
  • GruppenarbeitApplication of insights from literature and lectures to case studies
  • PräsentationPresentation and discussion of group analyses

Teaching method

  • VorlesungIntroduction to theory and practical examples
  • Begleitete Gruppenarbeit mit CoachingAnalysis of real cases and development of solution approaches
  • Case StudiesUnderstanding the mechanics, tactics and strategies in practical environments
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