What it is about
You will learn the central concepts, models and theories of Entrepreneurship and practice how to recognise and develop business opportunities under uncertainty. You will apply these concepts in group workshops to real problems, develop business ideas, Business Model Canvas and prototypes, and present your results.
What you will be able to do
- Be able to explain fundamental concepts and definitions of Entrepreneurship
- be able to describe psychological processes and traits of entrepreneurial people
- be able to recognise and explain development paths of young companies
- be able to transfer and apply theoretical frameworks to real entrepreneurial questions
What the module consists of
- LecturesConveying theoretical foundations and discussion of examples
- Workshops / breakout groupsExperience in recognizing and developing opportunities; teamwork on concrete business ideas, Business Model Canvas and prototypes
- PresentationsPresentation and discussion of workshop results before an audience
Teaching method
- Interactive lectureIntroduction and discussion of relevant concepts, theories and empirical studies
- Discussion and active participationDeepening understanding and application to case studies
- Self-study of academic literatureSupplementary background information and deepening
- Guest lecturesPractical and industry insights
- Group exercises / small tasksIn-depth engagement with course contents and promotion of creativity